With Mobile, the Sky’s the Limit
 
MotionPoint의 아바타MotionPoint
2016년 9월 21일

With Mobile, the Sky’s the Limit

A MotionPoint exec shares several smart ways airlines can best serve globe-trotting smartphone owners.

 

Airline passengers are some of the most mobile-savvy consumers in the world. So why do so many airlines admit that they don't provide great mobile experiences to these affluent, influential customers?
It’s a topic MotionPoint SVP of Client Services Charles Whiteman addresses in a guest post at Travel & Tourism News Middle East.

In the article, Whiteman outlines some of the challenges airlines are experiencing in serving global customers via mobile, and how the savviest of them are adapting to this new always-on, on-the-go world.

"These organizations understand that mobile is here to stay," Whiteman explains. "Providing mobile-web experiences that rival the feature-rich quality of their desktop websites is quickly becoming a priority."

Whiteman offered several tips for airlines struggling to translate and optimize their mobile websites and apps for emerging markets. They include:

  • Speak the Language: Translating online experiences into a market’s preferred language is a critical first step to succeeding in global markets
  • Indentify Your Top Global Markets: Analyze ticket sales, online traffic and more to identify markets that are generating the most business for your company—and then serve them
  • Consider Cellular Networks: Different global markets have different cellular data speeds, bandwidth caps and more. Be mindful of these limits as you expand globally on the mobile web
  • And more

You can gain many more insights into the tips listed here, and others, at the full story at Travel & Tourism News Middle East.

 

MotionPoint 소개

MotionPoint는 세계 각지의 시장에서 새로운 고객을 유치하고 그들의 생활을 윤택하게 함으로써 세계적인 브랜드들의 성장을 돕고 있습니다.

MotionPoint의 플랫폼은 세계에서 가장 효과적인 웹사이트 번역 서비스일 뿐 아니라 혁신적인 기술, 빅데이터, 뛰어난 품질의 번역 및 국제 마케팅 경험을 하나로 결합한 턴키 솔루션입니다. MotionPoint의 접근 방식은 갈수록 경쟁이 치열해지는 온라인 및 오프라인 글로벌 시장에서 성공하는 데 필요한 품질, 보안 및 확장성을 보장해 드립니다.

 

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